<aside> 👋 Hello! We’re Afterparty, an app that lets you add a message to the Thank You page. Below, we’ve listed the 10 best (we think) ways to use.

At the end of the doc we’ve included user FAQ’s and how you can contact our team.

We hope these examples are a good inspiration! They prove how valuable this real estate on the site can be when used correctly.

Let the party begin!

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📢 1. Build social community

• Like the example above, invite people to various community group types like Facebook. Brand new customers are more likely to join a group if they think they will receive early access, discounts, or learn more about your product meeting likeminded customers.
• Example copy:
  • Header: Join our Community!
  • Message: We are getting your order ready! In the meantime, you can join our community for access to the latest news and discounts!
  • Button: Join Now

🔔 2. SMS subscriber growth

• Most SMS marketing platforms have keyword-driven signup links, or “two-tap” links you can put in emails or on site. On a mobile device, this link should open up their texting app with a prefilled text to subscribe, giving you another high open-rate channel to reach this customer.
• Many customers will sign up for email on your popup, and skip the SMS opt-in when they first visit your site. They haven’t decided to buy yet and they don’t want to get texts. This is why offering a sign up
• Of course, offering a discount for signing up for SMS is
• What is extra valuable here is based on how they subscribed, your SMS marketing platform should be able to send different messaging to these subscribers.
  • You already know they are customers
  • You can send them product adoption content
  • You can ask them questions about why they bought
  • You can upsell them to another product
  • In short, you can do everything on this list, and you have permission to text them
• Example copy:
  • Header: SMS Subscribers Save
  • Message: Click here to sign up for SMS and be the first to know about new products and discounts. Reply HELP for help and STOP to cancel. Msg frequency varies. Msg and data rates may apply. View terms & privacy.
  • Button: Sign up

📸 3. Video UGC collection

• UGC is most often asked for over email, between 10 and 30 days after purchase. It’s no wonder participation is so low! Try something new that’s proven to work.
• Customer content does not have to be an unboxing experience or a live review of product results. Incentivizing for UGC on why the customer bought and then incentivizing further if they post it to socials works incredibly well.
  • A) the Thank You page is when the customer is most excited they purchased.
  • B) you will get invaluable feedback and get to see your customer, even if they don’t post
  • C) Done well, customers get a discount code for submitting, increasing repeat buying
  • D) they are more likely to be comfortable with future UGC asks from your brand
• There are several types of UGC asks you can make from the Thank You page
  • Why did you buy?
  • Tell us about your experience
  • ‘New customer’ contests
• Example copy:
  • Header: $60 for your thoughts
  • Message: We’re so excited for you to be a customer. Submit a video answering some questions and get rewarded.
  • Button: Sign up

🎁 4. Loyalty program signup

• Loyalty sign ups and education via email is far less effective than having someone sign up right away on the Thank You page. Consider giving points just for signing up to increase participation and build the customer habit of completing tasks to earn points.
• Example copy:
  • Header: Get 200 points
  • Message: Register for our loyalty program and earn points for activities and purchases.
  • Button: Claim points